My business isn't really something I can sell. I plan to be a coach for a long time. This job is one I can do from anywhere in the world, anytime, from my laptop, so I plan to do it as long as I can. Further, I imagine marrying someone with very similar interests as me (my bf now is also a bodybuilder) and I want to build a brand together, coaching clients and working together. Again, since we can do this anywhere, on our terms, I can see this being our career for years to come. Later on down the road I want to open my own gym, and settle down and have a family. But even then I could keep my business(es). I kinda just plan to feel this one out as I go.
This isn't a very specific exit strategy, but I love what I do and can do it from anywhere, anytime, and plan to do it as long as I can, or as long as I enjoy it. If I have established enough other revenue generators by the time I settle down and have a family, then I'll probably slow down on the coaching somewhat. But either way, I think the entrepreneurial life is one that will allow me to have the time to focus on a family the way I want, rather than working a 9-5 and hardly being around.
I don't think my exit strategy has really influenced any of my decisions this far. As I've mentioned I want to grow my personal brand, coach clients, then expand to selling other things like ebooks, workout plans, challenges, merchandise and eventually opening a gym. Once I have those things generating revenue I may do less one-on-one coaching and focus more on my family. Overall I think since this business idea is a service, it isn't something I could sell, and I think mostly my goals for my personal life shape my goals for my business in the future.
